Sr. Manager, Audiobooks

New York, NY

Full Time

Audiobooks

Manager/Supervisor

Book of the Month is looking to hire a Sr. Manager of Audiobooks to build and grow our newly created Audiobook business. This person will need to combine elements of customer strategy, product development, and consumer marketing to create a compelling competitive strategy for BOTM to pursue in the audiobook market. This role has the opportunity to grow into a true general management position that will synthesize several different disciplines to create a successful new business at BOTM.

You will…

Conduct research, surveys, experiments, and interviews, to identify/create a set of unique value propositions BOTM will pursue to compete in the audiobook market.
Work with the Product team and Content teams to define/design/build features and content curation strategies that fulfill the proposed value propositions above.
Maintain strong gross margins by proposing and making business model adjustments within the context of the existing BOTM business.
Lead customer acquisition efforts for audiobooks by identifying and purchasing media, making creative assets that communicate our value props in a compelling way, and creating a high converting enrollment experience
Integrate, align, and translate the audiobooks strategy and product with the mission of BOTM.

About You

5-7+ year experience with some combination of the following: (1) Experience leading product/business strategy from an executional perspective at a consumer technology, media, or consulting firm, (2) Experience leading consumer marketing across CRM or customer acquisition, (3) Experience in audiobooks, podcasts, or a related content discipline.
Strong understanding of the audiobook market, and audio market more broadly. Having an existing network in the industry is a plus as well.
Deep hands-on experience in one of the following areas (1) Product design/development, (2) Creative messaging/advertising, (3) Financial modeling and business analysis.
Strong financial acumen, including understanding which levers can be pulled to manage gross margins, customer acquisition costs, and LTV.
Comfortable with ambiguity and uncertainty. Ability to approach these situations iteratively.
Extremely resilient and relentless in pursuit of your objectives.

Base salary range: $90,000 - $140,000

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When you think about what type of workplace environment you most enjoy, do you prefer consistency or dynamic change? Indicate your preference on a scale of 1 to 10 in which 1 is "consistency" and 10 is "dynamic change".*

As a company, we are committed to maintaining an in office culture to facilitate collaboration and innovation. We currently operate a hybrid schedule, with teams working in office 3-4 days per week and remotely on other days. Knowing this, please select your work preference below:*

In your own words, articulate the value Book of the Month offers to its existing members.*

What might need to change about that value proposition in the audiobook market and why?*

A company acquires 100 new users on day 1. Each active user generates $50 of revenue each month and $20 of COGS each month. Churn is 20% after month 1, 10% after month 2 and 5% each month thereafter.
Questions:
(A) What is total revenue after 3 years?
(B) What is total gross profit after 3 years?
(C) How many active users remain after 3 years?
(D) What is the LTV per user after 3 years?
(E) What would you recommend as a target CPA (cost per acquired customer)?*

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